I was the driving force behind the marketing and design for the Great Glass Pumpkin Patch in 2022 and 2023. In this role, I led efforts on behalf of a combined client roster that included the Palo Alto Art Center, Palo Alto Art Center Foundation, and the Bay Area Glass Institute. I art-directed all visual materials, wrote every piece of public-facing communication, and secured expanded media coverage across multiple new outlets. Attendance and revenue returned to pre-pandemic numbers in 2022 and continued to grow the following year. My work on this event resulted in additional work as a marketing consultant for the Palo Alto Art Center Foundation in 2024. • greatglasspumpkinpatch.org